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BUS 461: Marketing Research: Videos and Tutorials from your Librarian

Information Literacy

How do I find scholarly sources?

This video explains characteristics of newspapers, encyclopedias, journals, monographs, and anthologies and when to use them. Click the icon left of the "v" for full screen.

Scholarly Trade & Popular Articles (CC) from PALNI on Vimeo.

How do I select keywords?

This video explains how to start a literature search. Click the icon left of the "v" for full screen.

Selecting and Using Keywords (CC) from PALNI on Vimeo.

What are primary and secondary sources?

This video explains what research sources considered primary and secondary and when to use each .

Primary and secondary sources (CC) from PALNI on Vimeo.

Library How-to's

On Campus:
Spartan Search and all library databases are accessible from any campus computer.

Off Campus:
When off campus, use your MU network username and password to access library resources. This login is case-sensitive, make sure to capitalize the first three letters of your username (first two if you do not use a middle initial). If you need help, contact Darla Haines

When accessing your library account online, you can view:

  • What you currently have checked out, the due date of those items, and the opportunity to renew the items online
  • Holds that have come in and are ready for pick-up
  • Fines accumulated
  • Your personal contact information and the ability to make quick changes

Access your account by:

  1. Clicking the Your Library Account link from the Spartan Search box on the left
  2. Logging in with your MU network username and password, making sure to capitalize the 1st three letters of your username
  3. Clicking the My Account link found at the top right corner of the search page that appears

Questions? Ask your friendly librarians using the contact information on the Home tab of this guide!

Interlibrary Loans

Google Scholar

Google Scholar Research Tutorial for Manchester University Students

Tutorial video by Manchester University librarian on how to use Google Scholar in conjunction with Manchester University library's resources.


How do I download Ebooks?

This video explains how to download chapters of ebooks to your computer, smartphone or pad. Note, while there are page limits on downloads, those reset every 24 hours, allowing you to make additional downloads from a book.

Ebook Central Bookshelf (CC) from ProQuest on YouTube

How do I read books online through the library?

This video explains how to read textbooks online including searching for terms and making notes on what you are reading.

Ebook Central Reader(CC) from ProQuest on YouTube


How do I find company information with Nexis Dossier?

How do I do a basic search in EBSCO?

This video explains how to do a search from the homepage using Keywords and Boolean terms. 

Creating a Basic Search(CC) from EBSCO on YouTube

How do I do an advanced search in EBSCO?

This video explains how to narrow your search results with multiple fields, by year, and by type of source. 

Creating an Advanced Search(CC) from EBSCO on YouTube